Entrepreneurs are decision-makers. They take decisions on the path or direction to drive their business. One of such decisions they have to take is when to expand their enterprise. Whether you get it right or wrong, your conclusions will have a groundbreaking impact on your business. Obviously, you do not want to get such a …
5 Things To Consider Before Expanding Your Business Read More »
I hope you know marketing is an important aspect of a business? Creating a good marketing plan helps position your business and make it reach your target audience. It takes a good marketing plan to meet your business objective and reach your targeted audience at the right time. So, I will like to show you …
Every how-to book on the market has a different take on the essential elements of a marketing plan. Those geared toward the big corporate crowd communicate in a language few human beings understand. However, the words you use are much less important than how seriously you approach the task. This section outlines the key elements …
By Chukwuma Gordian As demand for top talent increases and the pool of qualified candidates shrinks, hiring and recruiting is becoming more challenging than ever. Employees are the most important assets to any company. Good employees can help grow your business, foster amazing culture, and become leaders. Bad employees can hurt your brand, waste time, …
Definition: Feasibility analysis is a comprehensive research study required by the entrepreneur or his agent to determine the practicability, profitability and viability of the business idea. Before jumping into a start up business, expanding an existing one or even acquiring an existing one, it is very necessary to analyze the feasibility of that business. For …
5 Reasons Why You Must Carry Out Feasibility Analysis Read More »
Finding a befitting business name could be an interesting thing for a start up business. You should note that a good business planned can be marred with an unbefitting business name or trade mark. It is however required by the Government of every country that this name is registered. Such a registration is to guarantee …
Definition: Business plan could be defined as a statement of calculated intentions of any entity, individual, group or organizations with the purpose of converting efforts to meaningful results. It is a formal statement of a set of business goals, the reasons why they are believed attainable, and the plan for reaching those goals. There is …
Structure of a Business Plan for a Start up Venture Read More »
Writing a business proposal to win a bid or pitch your business to a potential client requires you including it some vital features. These features will tell much about your business expertise in handling projects and solving problems. Your business proposal can stand out with much preference if it has the following: Credibility This is …
A planned, organized online marketing campaign with rotation through a variety of targeted sites is not hard to coordinate, does not need to cost a great deal of money and can generate traffic and sales faster than Search Engine Optimization (SEO) and/or social media marketing efforts. It takes a bit of research and a solid knowledge …
How to Plan And Execute an Online Marketing Campaign Successfully Read More »
It is always advised to diversify your income stream, as this is a great step towards increasing your income, but in recession, other approaches may as well be adopted in every to help it survive and make more profits. Most time, trying to diversify your income stream may require you risking the money at your …
6 Ways to Increase Your Business Revenue During Economic Recession Read More »